Coaching at Iron Raven

World champion powerlifters.Technique-first. Built around you.

World champion powerlifters coaching at the South’s dedicated powerlifting gym — on the gym floor and on the platform.

We coach two ways: dedicated powerlifting coaching for the platform, and 1-to-1 coaching for anyone who simply wants to get stronger and train with confidence — no competition required. Both run on The Iron Raven Method: Assess, Build, Sharpen, Peak, Prove.

In-Person Coaching

Two ways to work with our coaches on the gym floor. Choose the focus that fits — both are delivered through the same session blocks below.

Powerlifting Coaching

Competition & the platform

Technique, meet prep, and progression for the platform — from your first competition to national and world titles.

  • Squat, bench & deadlift technique
  • Competition rules, commands & meet-day routines
  • Attempt selection, peaking & programming

1-to-1 Coaching

General strength & confidence

Personalised strength coaching for any goal — build strength, move well, and train with confidence. No competition required.

  • Strength & general fitness for any level
  • Technique from scratch, at your pace
  • Return to training after injury or time off

Session Pricing

Same rates for either type of coaching. Gym access (£40/month) is separate if you want floor access between sessions.

Single Session

One-off

£60

per coached session

  • One coached session with Jason or Helen on the gym floor
  • Programming support in Iron Raven between sessions if you continue
Book a look around

4-Session Block

Block

£220

4 coached sessions

  • Four coached sessions at Iron Raven
  • Programme support in Iron Raven across the block
  • Technique work and meet prep as you need it
Book a look around

How we coach

The Iron Raven Method — five phases. We don’t hand out templates and we don’t guess.

Assess · Build · Sharpen · Peak · Prove

Same system whether you’re chasing a total or just getting stronger. Assess and Build for everyone; Sharpen, Peak and Prove when you’re chasing a max.

Session blocks above are for coached time on the floor. Programming between sessions runs on ironraven.app — structured blocks, not a monthly app subscription. Get in touch to talk through what fits.

Meet your coaches

Call either coach directly to discuss goals, membership, or booking a look around.

Jason Swalwell coaching at Iron Raven powerlifting gym, Tonbridge

Head Coach & Co-Owner

Jason Swalwell

07743 545807

My story

As a cricketer for most of my sporting life, I had not expected to end up a world champion powerlifter. I took strength training seriously from 2014 and competed from 2019 — rising quickly from local qualifiers to national and European level, and in November 2023 winning the Masters 3 title at World Championships. A determined, stoical mindset has helped me push through injury and excel in a sport where many give up.

Coaching style

My coaching is built around technique. Executing a movement under pressure is the most important skill at any level. I have honed my squat, bench, and deadlift to get the most from my natural ability — and I can help you develop yours. With my background, the athletes I have coached, and the service I provide, you are in good hands.

Competition highlights

  • WPC World Champion Full Power M3 125kg (2023)
  • WPC World Champion Deadlift M3 125kg (2023)
  • British Champion Full Power M3 125kg (2021–2023)
  • World Record Deadlift Raw M3 125kg — 300kg
  • British Squat Record (2022)
Qualifications
Strength & Conditioning
  • Level 4 Strength and Conditioning Coach
  • Level 4 S&C Functional Assessment Specialist
  • Level 4 S&C Programming Specialist
  • Level 4 S&C Knowledge Specialist
British Powerlifting
  • British Powerlifting Level 2 Coach
  • British Powerlifting Level 1 Coach
NASM
  • NASM Sports Nutrition Coach
  • NASM Corrective Exercise Specialist
  • NASM Senior Fitness Specialist
  • NASM Weight Loss Specialist
ECB
  • ECB Level II Coach
Helen Redhead coaching at Iron Raven strength gym, Tonbridge

Coach & Co-Owner

Helen Redhead

07709 507676

My story

I know what it is like when training feels complicated — not just technically, but personally. A sports injury led me to the weights in 2018, but along the way I also had to overcome serious eating disorders that had affected how I saw my body and my worth for a long time. Strength training did not fix everything overnight, but it gave me something real to work towards: getting stronger, not smaller. I found a passion in that, trained as a coach, and in early 2022 stepped onto my first powerlifting platform. Just sixteen months later I was at World Championships, winning my category with three gold medals. That path — from injury and recovery, through to the top of the sport — is a big part of who I am as a coach today. I want people to feel capable, supported, and comfortable in their own skin.

Coaching style

My style is rooted in people. Technique and progression matter deeply, but so do the individual barriers and strengths each athlete brings. I work with the full spectrum — from older adults improving mobility to powerlifters aiming at world titles. Many of my clients are women who want a more personal approach than a commercial gym. Together we navigate challenges and unlock your potential.

Competition highlights

  • WPC World Champion Full Power M1 90kg (2023)
  • WPC World Champion Bench & Deadlift M1 90kg (2023)
  • British Champion Full Power M1 90kg (2023–2025)
  • British Single Lift Deadlift Champion M1 90kg (2025 & 2026)
  • World Record Squat M1 90kg (Full Power) — 142.5kg
  • World Record Deadlift M1 90kg (Full Power) — 165kg
  • World Record Deadlift M1 90kg — 170kg
  • World Record Deadlift M1 82.5kg — 166kg
  • First competition to World Champion in 16 months
Qualifications
Strength & Conditioning
  • Level 4 Strength and Conditioning Coach
  • Level 4 S&C Functional Assessment Specialist
  • Level 4 S&C Programming Specialist
  • Level 4 S&C Knowledge Specialist
Active IQ
  • Level 3 Personal Training
  • Level 3 Gym Instruction
  • Level 3 Counselling Skills
NASM
  • NASM Sports Nutrition Coach
  • NASM Senior Fitness Specialist

Start with a conversation

Tell us where you are now and where you want to be — we'll recommend the right coaching path.